History of KIA Motors Corporation
In May 1944, KIA Motors Corporation was found. It’s Korea’s oldest manufacturer of cars and is currently a subsidiary of the Hyundai-Kia Automotive Group. It’s headquartered in Seoul. The corporate would eventually succeed first as a varied manufacturer of bicycles and industrial merchandise and later as a manufacturer of trucks and vehicles. The corporate opened its 1st integrated automotive factory in 1973, the Sohari Plant. Kia designed the little Brisa vary of cars till 1981 once production came to an finish once the new military dictator Chun Doo-hwan implemented trade consolidation that means Kia had to present up traveler cars and focus entirely on light trucks.
Starting in 1986 (when solely twenty six cars were manufactured) Kia rejoined the car trade in partnership with Ford. Kia made many type of vehicles for each domestic sale in South Korea and for export into alternative countries. In 1992, KIA Motors America was incorporated in the u. s. The primary KIA-branded vehicles in the U. S. were oversubscribed from four dealerships in Portland, Oregon in Feb 1994. Since 2005, KIA has targeted on the European market and has known style as its “core future growth engine” resulting in the hiring of Peter Schreyer in 2006.
It is the foremost sponsor of the Australian Open and an official automotive partner of FIFA. KIA Motors Corporation’s brand saying is “The Power to Surprise”. Kia conjointly produces a car series, the Sedona, similar in style to Hyundai‘s gathering that stop mercantilism in 2008. It’s cheaper that alternative vans in the market just like the Toyota Sienna and therefore the Nissan Quest.
In August 2014, the corporate received international attention once Pope Francis of the Christian church rode in one in every of their compact cars, the KIA Soul, throughout a five-day visit to South Korea. The Kia Soul drew larger attention than 2 alternative vehicles utilized by the Pope. Their Kia Carnival and Hyundai’s Santa Fe as a result of it appeared in the high-profile welcoming ceremony of his arrival at the Seoul Airport on fourteen August.
KIA Motors Official Website (US): http://www.kia.com/
KIA Motors Official Website (Australian): http://www.kia.com.au/
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